Consumers Can Simplify Holiday Jewelry Shopping with Helzberg Diamonds®

Online jeweler makes the holidays sparkle with beautiful jewelry gifts for less than $500

KANSAS CITY, MO- This holiday season consumers can simplify holiday shopping with gift buying tips from Helzberg Diamonds. In 2007, Consumer Reports stated that 40 percent of eager Black Friday holiday shoppers had jewelry gifts on thier lists, so Helzberg is offering helpful holiday shopping tips to consider when trying to find the perfect gift that sparkles.

"We want customers to know that holiday shopping for jewelry can be both simple and affordable," said Joyce Hrinya, Senior Vice President of Marketing and Customer Satisfaction for Helzberg Diamonds. "With a little research and thought, anyone can select a jewelry gift that will impress their loved one and not break the bank."

Helzberg's Holiday Jewelry Shopping Tips

1. Conduct research before jewelry shopping at the store: We all do research when purchasing a car, appliance or electronic equipment, but why not for holiday shopping? Gathering information before a visit to the store is invaluable to the purchase process. While we might not be spending as much as we did on our last car, jewelry gifts are an investment and more importantly, a gift of love. By visiting Web sites, like Helzberg's, one can see which products rate highest among consumers and compare prices. And with so many holiday gifts to purchase, doesn't saving some travel and shopping time make sense?



2. Take inventory of the jewelry box: Spending some time taking inventory of the jewelry in the dresser or jewelry box before starting your shopping will save you from gift-giving embarrassment. Perhaps there is something missing from the must-have list such as classic pearl earrings, diamond stud earrings or a diamond pendant for her or a stainless-steel watch for him. Helzberg has a list of jewelry essentials to assist you in determining what is missing from your loved one's collection.



3. Plan for your year ahead with a fitting jewelry gift: The holidays are a great time to think ahead and add a few pieces to a loved one's jewelry collection essential for the upcoming year. Everyone likes to show off a new jewelry gift on special occasions. That dressy wedding is the perfect opportunity for a new watch or cufflinks. A Venetian Glass pendant or multi-chocolate cultured pearl earrings will add a perfect touch to that summer wedding outfit. Looking at your social calendar in the New Year is a great way to narrow and simplify your holiday shopping.



4. Consider personality and interests when jewelry shopping: Everyone has a variety of people to buy for at the holidays - people who have everything, those who are sporty, and individuals who prefer a simple look. There is no better way to gift-give than by personalizing the purchase according to personality or interest to show consideration and thought. Fortunately, there are tools to make it easy. One can search a helpful holiday gift guide for ideas according to personality or occasion, helping you make the right purchase, tailored to your loved one's persona.



5. Don't discount fine jewelry online due to budget: Many retailers are working to make holiday gift giving a bit easier on the wallet. Take note of special deals and financing. From timeless pieces such as classic stud earrings to unique champagne diamond earrings, Helzberg Diamonds has top-rated gifts all for less than $500. And, with 18-month interest-free financing on purchases more than $2499 as well as a free layaway program with any 10% or $10 minimum down payment, a great jewelry gift is even easier on your gift budget.



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