TRULY™ Zac Posen

Designer Zac Posen is known for taking what is classic and elegant and giving it a contemporary flair. His collections are rooted in modern American glamour, yet reflect the timelessness of true romantic femininity. He brings this same approach to our sophisticated bridal collection that offers accessible luxury to women everywhere. Designs exclusively created for Helzberg Diamonds.

Truly Zac Posen



A fixture on the New York fashion scene since 2001, Zac Posen is known globally for designing with bold sophistication, sexy femininity and distinctive glamour. His dresses are treasured by luminaries such as Katie Holmes, Naomi Watts, Rihanna and Michelle Obama. Zac's fashion expertise has also been in the spotlight as a judge on seasons 11 – 16 of Lifetime’s Project Runway.

"TRULY is my love note to a BRIDE on her most BEAUTIFUL day."