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  • For more details on this promotion, review our promotional offer details page

    All EFFY

    EFFY EVERYTHING EVENT

    $25 off every $100 spent on all EFFY products now through 9/14. 

    Use Code: EFFY25 SEE DETAILS

    Last chance - All EFFY products are an extra 30% off. Offer valid in-store and online through December 29th. No code needed.

    18 Products
    per page
    1. Tanzanite & 1/5 ct. tw. Brown & White Diamond Pendant in 14K Rose Gold
      clearance
      EFFY
      Tanzanite & 1/5 ct. tw. Brown & White Diamond Pendant in 14K Rose Gold
      Original Price $1,829.00 Current Price $1,299.00
      Add to Wish List
    2. 7/8 ct. tw. Champagne Diamond Pendant in 14K Rose Gold
      clearance
      EFFY
      7/8 ct. tw. Champagne Diamond Pendant in 14K Rose Gold
      Original Price $1,499.00 Current Price $1,099.00
      Add to Wish List
    3. Tanzanite & 1/4 ct. tw. Diamond Earrings in 14K Rose Gold
      clearance
      EFFY
      Tanzanite & 1/4 ct. tw. Diamond Earrings in 14K Rose Gold
      Original Price $1,019.00 Current Price $749.99
      Add to Wish List
    4. Tanzanite & 1/5 ct. tw. Champagne Diamond Ring in 14K Rose Gold
      clearance
      EFFY
      Tanzanite & 1/5 ct. tw. Champagne Diamond Ring in 14K Rose Gold
      Original Price $1,329.00 Current Price $949.99
      Add to Wish List
    5. Tanzanite & 1/3 ct. tw. Diamond Ring in 14K White Gold
      clearance
      EFFY
      Tanzanite & 1/3 ct. tw. Diamond Ring in 14K White Gold
      Original Price $2,299.00 Current Price $1,499.00
      Add to Wish List
    6. Tanzanite & 1/3 ct. tw. Champagne & White Diamond Ring in 14K Rose Gold
      clearance
      EFFY
      Tanzanite & 1/3 ct. tw. Champagne & White Diamond Ring in 14K Rose Gold
      Original Price $2,299.00 Current Price $1,699.00
      Add to Wish List
    7. Aquamarine & 1/3 ct. tw. Champagne & White Diamond Ring in 14K Rose Gold
      clearance
      EFFY
      Aquamarine & 1/3 ct. tw. Champagne & White Diamond Ring in 14K Rose Gold
      Original Price $2,029.00 Current Price $1,499.00
      Add to Wish List
    8. Morganite & 1/4 ct. tw. Diamond Ring in 14K White Gold
      clearance
      EFFY
      Morganite & 1/4 ct. tw. Diamond Ring in 14K White Gold
      Original Price $1,429.00 Current Price $999.99
      Add to Wish List
    9. Helzberg Limited Edition® EFFY® 7/8 ct. tw. Diamond Band in 14K White & Rose Gold
      clearance
      EFFY
      Helzberg Limited Edition® EFFY® 7/8 ct. tw. Diamond Band in 14K White & Rose Gold
      Original Price $2,999.00 Current Price $2,199.00
      Add to Wish List
    10. Morganite Diamond Ring in 14K Rose Gold
      clearance
      EFFY
      Morganite Diamond Ring in 14K Rose Gold
      Original Price $1,429.00 Current Price $999.99
      Add to Wish List
    11. 1 1/4 ct. tw. Champagne & White Diamond Ring in 14K Rose Gold
      clearance
      EFFY
      1 1/4 ct. tw. Champagne & White Diamond Ring in 14K Rose Gold
      Original Price $2,999.00 Current Price $2,299.00
      Add to Wish List
    12. 1/3 ct. tw. Diamond Geometric Ring in 14K White Gold
      clearance
      EFFY
      1/3 ct. tw. Diamond Geometric Ring in 14K White Gold
      Rating:
      100%
      Original Price $999.99 Current Price $699.99
      Add to Wish List
    13. 3/4 ct. tw. Diamond Hoop Earrings in 14K White Gold
      clearance
      EFFY
      3/4 ct. tw. Diamond Hoop Earrings in 14K White Gold
      Rating:
      100%
      Original Price $1,999.00 Current Price $1,499.00
      Add to Wish List
    14. 3/4 ct. tw. Diamond Tricolor Crossover Ring in 14K Gold
      clearance
      EFFY
      3/4 ct. tw. Diamond Tricolor Crossover Ring in 14K Gold
      Rating:
      100%
      Original Price $2,299.00 Current Price $1,799.00
      Add to Wish List
    15. 1/3 ct. tw. Diamond Tricolor Circle Pendant in 14K Gold
      clearance
      EFFY
      1/3 ct. tw. Diamond Tricolor Circle Pendant in 14K Gold
      Rating:
      100%
      Original Price $1,699.00 Current Price $1,399.00
      Add to Wish List
    16. Tanzanite & 1/2 ct. tw. Diamond Pendant in 14K Rose Gold
      clearance
      EFFY
      Tanzanite & 1/2 ct. tw. Diamond Pendant in 14K Rose Gold
      Original Price $2,299.00 Current Price $1,349.00
      Add to Wish List
    17. Morganite & 1/8 ct. tw. Diamond Pendant in 14K Rose Gold
      clearance
      EFFY
      Morganite & 1/8 ct. tw. Diamond Pendant in 14K Rose Gold
      Original Price $1,249.00 Current Price $799.99
      Add to Wish List
    18. Morganite & 1/4 ct. tw. Diamond Ring in 14K Rose Gold
      clearance
      EFFY
      Morganite & 1/4 ct. tw. Diamond Ring in 14K Rose Gold
      Rating:
      100%
      Original Price $1,999.00 Current Price $1,299.00
      Add to Wish List
    18 Products
    per page

    EFFY® Jewelry at Helzberg Diamonds

    With EFFY® jewelry, there are no limits to beauty, style and self expression. Every piece in the entire EFFY® collection has meticulous attention to quality, craftsmanship, and fine details.

    Effy Hematian refuses to put limits on his jewelry designs, seeking out inspiration from every corner of the globe. It's a daring approach that has captivated some of the brightest stars in Hollywood. Providing true choice, and standing as a champion for a woman's individuality. That was Effy's vision when he came to America in 1979. And over 250,000 innovative jewelry styles later, it's still true today. Shop Effy rings, earrings, and necklaces today!