More radiant and brilliant than other kinds of simulated diamonds, Diamonvita™ is the highest quality you'll find anywhere. Diamonvita™ simulated diamond rings and jewelry will amaze you with their elegance.
Lifetime guarantee for your diamond,
natural sapphire, ruby or emerald.
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BARNETT & SHIRLEY HELZBERG
It all started when Shirley Bush agreed to become Barnett Helzberg Jr.'s wife. From that moment on he knew he was loved, and wanted to share it with the world. "I Am Loved®" quickly went from a slogan to a button to a worldwide phenomenon. Four decades later, Shirley and Barnett are still going Visit I am Loved