Helzberg Diamonds Empire Mall
Store Details
1440 W Empire Mall
Sioux Falls,
SD
57106
(605)361-9771
Store hours
Tuesday 10:00am - 07:00pm
Wednesday 10:00am - 07:00pm
Thursday 10:00am - 07:00pm
Friday 10:00am - 08:00pm
Saturday 10:00am - 07:00pm
Sunday 12:00pm - 06:00pm
Monday 10:00am - 07:00pm
Appointments
We're here to help. Connect with us for personalized one-on-one consultations, from quick gifting ideas to engagement ring advice and more. Schedule a virtual appointment or book an in-person appointment. It’s safe, easy and free.
Store Details
1440 W Empire Mall
Sioux Falls,
SD
57106
(605)361-9771
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About This Store
No one knows sparkle like Helzberg Diamonds. Explore our exquisite selection of diamonds, each held to the highest quality standards. Whether you're on the hunt for the perfect diamond, engagement ring, wedding band, or giftable jewelry, we have precisely what you're seeking.
With over 100 years of experience, our team of diamond experts are here to guide you in selecting jewelry that rises to your occasion. We also offer customizable jewelry to match your unique taste. Whether you're getting ready to propose, treating yourself, or celebrating a special moment, Helzberg Diamonds is here to assist you.
Visit our diamond room for an exclusive look at what makes your diamond unique or enjoy a personalized consultation with our local jewelry experts. We're dedicated to providing professional advice, tailored recommendations, and valuable insights to make your shopping experience exceptional. Don't hesitate to reach out - we're thrilled to assist in making your moments memorable.

Store Reviews
Robert Stroman (Zerotacos)
My wife and I went in on 11/30/2024 (Saturday) to look at possibly upgrading her wedding ring to something different. All the staff was polite, courteous, and more than happy to assist us. With the help of Matt and Dianne, my wife was able to find the perfect ring! I can’t recall a smoother jewelry shopping experience. We will definitely be coming back for my own ring upgrade in the future. Thanks Helzburg Diamonds!
Kaden Hopkins
Was helped incredibly well. We found rings that were perfect for us. Maryn and Kae were super helpful and unbelievably kind. Fantastic experience overall. Better than Pandora and Ashcroft & Oak.
Jake Schott
I’ll start by saying she said YES! Thanks to Kaelynn and her great customer service for helping me every step of the way building the ring. She even went as far as documenting photos of the process that I have printed out to go along with everything else. 10/10 recommending you stop in and experience it all for yourself!
Michael Kerska
Kaelynn was extremely helpful, knew exactly what I was looking for, and has your best interest in mind. She is very knowledgeable about everything they have available and made it very comfortable to communicate what I wanted. I ended up buying 2 different pieces from her and could not be happier with them.
Steph Anderson
When my boyfriend and I started talking about getting engaged I figured it was just that... We had looked at styles of rings for the both of us, and had tons of ideas. So we decided to just go in and take a look. We have both been previously married so the only thing I knew is I wanted nothing that resembled my 1st ring or his ex's. We literally stopped in and got the ball rolling. It was effortless and fun. Mel was helpful from the second we walked in the store. She basically held our hand through everything. We really didn't have a price range even figured out, she helped us stay with in our means. We ended up putting a loose Dimond in the perfect setting. When it was put on my finger my boyfriends face lit up like Christmas morning. That's when u know!!! If it wasn't for Mel guiding us we would probably still be on the hunt for the perfect ring. So thank you, for being part of this special time for us!!!
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