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Helzberg Diamonds

Stonebriar

Store details

2601 Preston Road
Space 1152 & 1150
Frisco, TX 75034
(972)731-0407

(972)731-0407

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Store hours

Wednesday 11:00am - 08:00pm
Thursday 11:00am - 08:00pm
Friday 10:00am - 09:00pm
Saturday 10:00am - 09:00pm
Sunday Closed
Monday 11:00am - 08:00pm
Tuesday 11:00am - 08:00pm

Appointments

We're here to help. Connect with us for personalized one-on-one consultations, from quick gifting ideas to engagement ring advice and more. Schedule a virtual appointment or book an in-person appointment. It’s safe, easy and free.

In-store Appointment

Store details

2601 Preston Road
Space 1152 & 1150
Frisco, TX 75034
(972)731-0407

Store hours

Wednesday 11:00am - 08:00pm
Thursday 11:00am - 08:00pm
Friday 10:00am - 09:00pm
Saturday 10:00am - 09:00pm
Sunday Closed
Monday 11:00am - 08:00pm
Tuesday 11:00am - 08:00pm

(972)731-0407

Get Directions

Find Another Store

Appointments

In-store Appointment

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About this store

In need of a trusted jewelry store in Frisco, TX, with a wide-ranging selection of Movado watches, moissanite engagement rings and lab grown diamond pieces? Visit the Helzberg Diamonds Frisco store, located at 2601 Preston Road in Stonebriar Mall, Spaces 1152 and 1150.

Stonebriar Centre, also referred to as Stonebriar Mall, offers more than 1 million square feet of indoor retail, dining and entertainment. Conveniently located north of the Dallas-Ft. Worth metro, off Preston Road and Sam Rayburn Tollway (SH 121), Stonebriar Mall has more than 165 stores, including Nordstrom, anthropologie, Athleta and Dick’s Sporting Goods. Enjoy a range of fast-casual dining options in the mall’s food court, or linger over a meal at Cafe Nordstrom or Buca di Beppo. Top off your day with an IMAX movie at AMC. Whether you live in Frisco, or you’re just visiting the area, you’ll find a wealth of nearby activities, from visiting Lewisville Lake and the National Videogame Museum to taking in a concert at Legacy Hall or taking in an FC Dallas match at Toyota Stadium.

Your Trusted Jewelry Store In Frisco, Texas

Helzberg Diamonds is located on level 1 of Stonebriar Centre. Ample parking exists around the mall in both parking lots and garages. Easily access the Helzberg Frisco location by parking near J.C. Penney, and immediately take a left once you’re inside the mall on the first floor.

Our Frisco jewelry store provides a full range of services that include repair and appraisals, custom jewelry design, and bridal consultations. Learn more about our special discounts and financing options, whether you’re in the market for a new watch or an engagement ring. At Helzberg Diamonds in Frisco, we’re here and ready to assist with all your jewelry needs. Shop Helzberg Diamonds in Frisco, TX.

Store Reviews

4.7/5 rating out of 652 reviews

Cordero R

5.0

Amy was absolutely amazing! From start to finish, her customer service was top-tier. She was professional, patient, knowledgeable, and truly made me feel valued as a customer. She took the time to answer every question, made sure everything was handled smoothly, and went above and beyond to ensure a great experience. Her team was just as impressive—organized, responsive, and committed to excellence. You can tell they genuinely care about delivering quality service and building real relationships. If you’re looking for someone who leads with integrity and treats people right, Amy and her team are the ones to trust. Highly recommend!

a month ago

Ray

5.0

Luisa at Helzberg Diamond was absolutely wonderful. She greeted me with a warm smile and made the entire experience easy and enjoyable. Her knowledge and genuine care showed in every step as she took the time to understand exactly what I was looking for. I never felt rushed and she made sure I was confident in my choice. If you want exceptional service and someone who truly puts customers first, ask for Luisa. She is outstanding.

4 months ago

Tiffany Weise

5.0

I can’t say enough good things about Luisa. She was so kind and patient with us and made our experience so easy. She helped us find our perfect rings that we love, and in our price range. She was just amazing! I highly recommend using her.

4 months ago

Elsy Ysabel

5.0

Laura is AMAZING!!! My fiancée got my engagement ring here and got connected with Laura. She made the process so easy and fun! We loved her so much we came back for our wedding bands. When you come here, ask for Laura:-)

2 months ago

Brittany Gehle

5.0

Luisa was amazing. She assisted my fiancé and I on several different occasions with selecting/purchasing rings, earrings, and a necklace. She was extremely personable, very friendly, and was able to provide suggestions based on our likes/dislikes! We will look for her every time we go into the store from now on!

4 months ago

Shop Stonebriar

Engagement

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Earrings

Necklaces

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At this location

Repairs and appraisals

Helzberg RE provides repair and restoration services for all jewelry — even if it’s not from us. From fixing broken links and replacing missing stones to resizing rings and repurposing heirlooms, our master jewelers can repair, restore and reimagine your most-loved pieces. See an Associate for details about our quarterly certified appraisal clinics.

Why Helzberg

+100 years of excellence

Jewelry Guarantee

Lifetime Care Plans

Your Store Experience

Schedule an appointment

Our dedicated and knowledgeable Associates are here to help you find the perfect jewelry for any occasion. They are committed to providing you with expert advice, customized suggestions and education to make your shopping experience truly enjoyable.

The diamond room experience

Immerse yourself in the unique in-store diamond room experience at Helzberg Diamonds. Spend one-on-one time with a local diamond expert, view our exquisite diamonds, and explore every facet and detail with our advanced Angular Spectrum Evaluation Tool (ASET).

Buy online, pick up in store

Simply select “FREE Store Pickup” when you’re ordering online, and we’ll send you an email when your order is ready.

Repairs and appraisals

For jewelry repairs or expert appraisals, visit any Helzberg Diamonds location. Our skilled team offers a free inspection and provides professional repair services. See an Associate for details about our quarterly certified appraisal clinics.

Jewelry financing made easy

When it comes to financing your dream jewelry, we are delighted to offer a range of options to suit your needs. Choose from the Helzberg Diamonds Credit Card, the Helzberg Diamonds Private Account or our No Credit Needed Program.

Hassle-free returns

For hassle-free returns or exchanges, you have 30 days from the purchase date, and you can visit your local Helzberg Diamonds store or arrange a free return shipment if there isn't a store nearby.

Customize your engagement ring

Create a forever cherished custom engagement ring at your Helzberg Diamonds jewelry store. Choose from natural or lab grown diamonds, various metal types, styles and more to design your perfect ring.

Personalized jewelry

Unlock your creativity with our Personalized Jewelry Collection. From names and important dates to birthstones and more, infuse each piece with a personal touch, making it uniquely yours or the perfect gift for someone special.

Ring sizing made simple

Finding the perfect ring size is easy with our various options, including in-store fitting, ordering a free ring sizer in the mail or using our ring sizer PDF.

Special discounts for heroes: honoring military, first responders, teachers and dtudents

We are honored to extend special discounted rates to military members and their families, first responders, teachers and students, as our way of showing appreciation for their service.