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Selecting an engagement ring is not only an investment of time, effort and money, but it’s also the symbol of love you’ll bestow upon your partner. That means you need to find a good jeweler to guide you. With such a crowded marketplace of online and in-store jewelers, sometimes it’s hard to decide where to shop. 
So when you’re wondering how to pick a jeweler for an engagement ring, we’d say “pick us!”…but we’re also here to provide you with plenty of objective tips to aid in a more seamless search. 

how to pick a jeweler for an engagement ring 

Where’s the best place to get an engagement ring or a wedding band? When picking the best jeweler, you’ll want to find one with a good reputation. Why? If you’re making that investment, you want someone who guarantees quality and fosters trust. Here are a few ways to narrow down your search: 

  • Test their knowledge. Wondering how to find a good jeweler? Give them a pop quiz. Can the jewelers or sales associates answer any and all questions you have? Do they provide the resources you need once you’ve made a purchase? If you’re going the online route, does the jeweler offer resource guides and materials? 
  • Check warranties and return policies. Are the policies fair, particularly if you need to return or exchange an engagement ring? 
  • Look at credentials. Has the jeweler been in business for a while? And will they be around 15 years down the road when the ring needs a prong inspection or stone upgrade? 
  • Understand the jeweler’s services. Ask whether the jeweler offers in-house ring sizing, appraisals or custom engagement rings. That’ll help determine whether or not you’re getting the services you need. 
  • Read reviews. Word of mouth is a powerful indicator of the trustworthiness of a jeweler. Ask friends and family for recommendations, or check out online reviews before making your final decision. 


buying an engagement ring online vs. in-store

There are pros and cons to each when you’re deciding whether to order a ring online or purchase from a physical location: 

in-store ring buying 

If in-person service and ring-buying guidance from your jeweler is important to you, head into a store. Visiting a brick-and-mortar location allows you to get a better picture of the size, color, cut and clarity of the diamond or stone, as well as the metal finishes. Plus, you can easily bring your soon-to-be fiance in to get a sense of what they like and to try on styles. 

online engagement ring shopping 

If you want an easy way to sort through engagement rings, online tools are useful for selecting styles, types and shapes of stones, metals and any accents. This is a no-pressure way to narrow down your engagement ring search from the comfort of your phone or computer. 

partnering with Helzberg Diamonds 

At Helzberg Diamonds, we believe in quality over everything. That’s why our business has been around for more than a century, offering top-tier craftsmanship and luxury to every engaged couple at every price point. Our full suite of services, both online and in stores, guarantees you’ll find the engagement ring of your (and your partner’s) dreams. Need more tips on how to buy a good engagement ring or how to pick a jeweler? Begin your journey now with our engagement ring buying guide