Shop Our Jewelry Collection

All Jewelry

Shop All Helzberg Jewelry


Looking for something unique? Perhaps variety is what you crave. Discover our colorful collection of gorgeous gemstones that are certain to add personality to any wardobe.



Learn about gemstones origin and history, care tips, and the important facts when shopping for Gemstone Jewelry with our Gemstone Education Guide.

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Discover everything you need to know about diamonds and our standards for beauty and brilliance.

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Don't settle for ordinary jewelry. Insist on the craftsmanship and beauty of the fine jewelry you'll only find at Helzberg Diamonds. As an esteemed member of the American Gem Society, with over 100 years of experience as a jeweler, Helzberg Diamonds is the jewelry store you can trust. And if you'd like to have your breath taken away in person, find the store nearest you and come in today.

Whether you are searching for a gift, treating yourself, or choosing a bridal set, you will find your favorite piece among our jewelry collections. Helzberg Diamonds bridal jewelry collections include a variety of choices in styles, materials, and designers. You will find multiple options such as a bridal collection designed by Zac Posen, platinum bridal sets, and round, square, and oval diamonds that come in multiple colors. If you are looking for a nontraditional ring to make her swoon, consider our Shades of Love™ collection that offers morganite, aquamarine, blue sapphire, and more.

Helzberg Diamonds jewelry collections give you the opportunity to display your sense of style with our special occasion pieces and jewelry for everyday wear. For distinctive conversation pieces, consider our Helzberg Limited Edition® jewelry collection. You can celebrate women with the Sirena® collection or start to build a jewelry set for your Disney princess fan with pieces from our Enchanted Disney Fine Jewelry collection. For lasting and durable earrings, necklaces, and pendants, consider our Endura Gold® set or our high-quality Diamonvita® simulated diamond rings.

No matter if you're looking for something whimsical or you want to express your devotion to that special someone, you're sure to find the right piece among our various collections. Browse our jewelry collections today.