Special financing options and exclusive benefits with the Helzberg Credit Card.   Learn More
15% off sitewide
No code needed

ENDS 4/27

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Mother's Day Sale Up to 50% off select styles
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ENDS 5/11

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30% off eternity bands
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ENDS 5/11

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I am Loved collection 2 for $149.99 reg. $99.99 each
No code needed

ENDS 5/11

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Buy 3 Charms, Get 1 Free amulet charms collection
No code needed

ENDS 5/11

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lab created white sapphire and sterling silver jewelry 1 for $99.99, 2 for $149.99, 3 for $199.99. Reg. $199.99 each
No code needed

ENDS 5/11

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Father's Day Sale up to 40% off select styles
No code needed

ENDS 6/21

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$150 off purchases $999+, $300 off purchases $1,999+
Use code: CELEBRATE

ONLINE ONLY

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15% Off Engagement Rings $1,999+
Use code: YES15

ONLINE ONLY

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$50 Off purchases $299+
Use code: TAKE50

ONLINE ONLY

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25% off Outlet
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ENDS 5/11

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April birthstones up to $200 off select white sapphire styles
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ENDS 4/30

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Free standard shippping on orders $99+
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LIMITED TIME ONLY

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All Deals
Find something special

LIMITED TIME ONLY

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A woman wearing different fashion jewelry bracelets and a watch.

Helzberg jewelry

Since we opened our first store in Kansas City more than
100 years ago, Helzberg has been about making people
feel loved. We thoughtfully curate our jewelry so you’re sure to find a meaning gift for someone important, including yourself. 

Shop by jewelry type

Shopping for someone you love or adding to your personal jewelry collection? Celebrating an important occasion or everyday moment? You’ll find artfully crafted, heirloom-worthy jewelry for every need in our extensive collection.  

Two yellow gold diamond fashion jewelry rings

Rings

From strikingly simple to super sparkly, we’ve got rings for every possible occasion as well as every finger.

a pair of diamond white gold hoops, one pair of white gold princess cut diamond solitaire stud earrings and one pair of white gold pear shaped diamond stud earrings

Earrings

Start with studs, hoops, drops and more. Helzberg will help you find a perfect pair or build the ultimate earring stack.
three diamond tennis bracelets and a yellow gold diamond bangle

Bracelets

Dangle a bangle. Make a match with a tennis bracelet. Wrap your wrist in pearls or charms. Oh, and we have anklets, too.

four round diamond solitaire pendant necklaces

Necklaces

Do you want to drip with diamonds, make a spectacular statement or find a personalized pendant? Start here.

Yellow gold earrings, two yellow gold chains, yellow gold bracelet and yellow gold diamond men's jewelry ring

Men's

Minimalist. Bold. Rugged. Modern. Sophisticated. We’ll suit his style with chains, bracelets, rings and earrings.

black and silver leather watch and yellow gold metal watch

Watches

Invest in a lasting timepiece from our collection of everyday, high-tech, sport, dress and luxury watches.

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Shop by price

Under $300
Under $600
Under $1,000
Over $1,000

Shop by jewelry metal

Choosing a metal is about style and substance, and our curated collections have something to meet every need. Shop stunning yellow, white and rose gold, as well as gold-plated vermeil. Find fashion essentials in sterling silver or invest in durable, dazzling platinum. 

A woman wearing a stack of gold necklaces.

Yellow gold
White gold diamond hoop earrings, diamond ring and diamond studs

White gold
rose gold hoops

Rose gold
A pair of platinum set diamond solitaire studs

Platinum
A woman wearing vermeil necklaces and bracelets

Vermeil
Two sterling silver necklaces

Sterling silver

Shop by gemstone

Express your personality and show your style with vivid, symbolic gemstones. Our fine and demi-fine jewelry collections showcase precious and semi-precious natural and lab created gems. Shop Helzberg’s individual pieces and coordinating sets featuring a spectrum of color.

An emerald stone
A sapphire stone
A ruby stone
An amethyst stone
An opal stone
A blue topaz stone
A garnet stone
An aquamarine stone
A pearl
A peridot stone
A citrine stone
Shop all gemstones
hand-selected with care

Shop diamond jewelry

Everyone deserves diamonds. Fall in love with sparkling rings, earrings, bracelets, necklaces or pendants, each with your choice of ethically sourced natural and lab grown diamonds. Every piece is thoughtfully crafted to last a lifetime.

Shop lab grown diamonds
Shop natural diamonds
A woman wearing Helzberg engagement rings, bracelets and a watch
a stack of different styles of diamond solitaire studs

Create your own custom diamond studs

Put a personal spin on your new favorite pair of diamond stud earrings. Choose the diamond, size, shape, metal, setting — even the backing.

3 personalized gemstone pendants and 2 personalized gemstone rings

Personalized jewelry

Choose and create jewelry with lasting meaning by adding names and initials, birthstones, engraved messages and significant symbols.

More collections from Helzberg

We select and craft each piece of jewelry to fit your style and tell your stories. That includes the very specific ones, such as finding a foundation piece like a gold chain, investing in an heirloom diamond or introducing a child to fine jewelry.

Three yellow gold chains, yellow gold hoops and yellow gold bangle

Gold jewelry

Classic gold in every kind of jewelry and any style you’re looking for, from trending to timeless.

Diamond tennis necklace, diamond tennis bracelets and diamond hoop earrings

Luxe Jewelry by Helzberg

Luxury jewelry and fine diamonds fit for major milestones, meaningful moments and the people who mean the most.

pink gemstone flower on a yellow gold necklace

Children’s jewelry

Jewelry made especially to mark the earliest chapters and milestones in a little one’s life. 
A Helzberg associate ready to answer any questions.

IT STARTS WITH YOUR STORY

Talk to an expert

Our experts aren’t just knowledgeable about jewelry — they’re really good listeners. They’re just as interested in the ‘why’ behind your jewelry search as the ‘what.’ Take a little time to chat and they’ll help you find the piece your heart is looking for.

Keep exploring

in store photo

Find a store

Visit your local Helzberg to trade-up, browse our selection and meet with an associate.

A selection of gemstones

Gemstone guide

Gemstones bring a burst of color to any jewelry collection. Learn about different types, qualities and characteristics so you can the perfect piece for you.
Engagement ring in a Helzberg blue ring box

Financing

When you’re ready to take your ring home, we’ll help you make it happen. Choose from Helzberg’s different payment options and apply online or in-store.