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Helzberg Diamonds

South County (Permanently Closed)

Store details

402 South County Center
St. Louis, MO 63129
(314)487-8904

Store hours

Monday 11:00am - 07:00pm
Tuesday 11:00am - 07:00pm
Wednesday 11:00am - 07:00pm
Thursday 11:00am - 07:00pm
Friday 11:00am - 07:00pm
Saturday 11:00am - 07:00pm
Sunday 11:00am - 06:00pm

Appointments

We're here to help. Connect with us for personalized one-on-one consultations, from quick gifting ideas to engagement ring advice and more. Schedule a virtual appointment or book an in-person appointment. It’s safe, easy and free.

In-store Appointment

Store details

402 South County Center
St. Louis, MO 63129
(314)487-8904

Store hours

Monday 11:00am - 07:00pm
Tuesday 11:00am - 07:00pm
Wednesday 11:00am - 07:00pm
Thursday 11:00am - 07:00pm
Friday 11:00am - 07:00pm
Saturday 11:00am - 07:00pm
Sunday 11:00am - 06:00pm

(314)487-8904

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Appointments

In-store Appointment

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About This Store

No one knows sparkle like Helzberg Diamonds. Explore our exquisite selection of diamonds, each held to the highest quality standards. Whether you're on the hunt for the perfect diamond, engagement ring, wedding band, or giftable jewelry, we have precisely what you're seeking.

With over 100 years of experience, our team of diamond experts are here to guide you in selecting jewelry that rises to your occasion. We also offer customizable jewelry to match your unique taste. Whether you're getting ready to propose, treating yourself, or celebrating a special moment, Helzberg Diamonds is here to assist you.

Visit our diamond room for an exclusive look at what makes your diamond unique or enjoy a personalized consultation with our local jewelry experts. We're dedicated to providing professional advice, tailored recommendations, and valuable insights to make your shopping experience exceptional. Don't hesitate to reach out - we're thrilled to assist in making your moments memorable.

Store Reviews

4.7/5 rating out of 312 reviews

Will I.AM.

5.0

AnJuan Wyatt helped me greatly with fitting my watch. Delivered great service and car. Was very generous enough to help me fit a watch and demonstrate how to utilize my tools. Would leave a rating 10 out of 10 if it was an option.

5 months ago

Witcher Dude

5.0

Definitely recommend. If you need some jewelry this is the place to go! Lierra helped us out quite a bit and went above and beyond for some jewelry we were looking for. Very professional and helpful attitude with patience. 5 stars for sure!

2 months ago

Zerina Cizmic

5.0

Beth and Sandra were such a wonderful help in finding my ring upgrade! Felt so well taken care of by the both of them!

4 months ago

Robert Wilson

5.0

The staff at the SOCO Helzberg did an amazing job customizing a wedding set It looks amazing, unique abf exactly what we were looking for@!!

2 months ago

Tyrone Roberson

5.0

I was looking for something for my wife to celebrate our 14 year anniversary and Sandra was amazing from the first moment I walked into her store. She was so helpful with her ideas that it made my life so easier!! Thanks Sandra!!

3 years ago

Shop South County (Permanently Closed)

Engagement

Anniversary

Earrings

Necklaces

Bracelets

Rings

At this location

Repairs and appraisals

Helzberg RE provides repair and restoration services for all jewelry — even if it’s not from us. From fixing broken links and replacing missing stones to resizing rings and repurposing heirlooms, our master jewelers can repair, restore and reimagine your most-loved pieces. See an Associate for details about our quarterly certified appraisal clinics.

Why Helzberg

+100 years of excellence

Jewelry Guarantee

Lifetime Care Plans

Your Store Experience

Schedule an appointment

Our dedicated and knowledgeable Associates are here to help you find the perfect jewelry for any occasion. They are committed to providing you with expert advice, customized suggestions and education to make your shopping experience truly enjoyable.

The diamond room experience

Immerse yourself in the unique in-store diamond room experience at Helzberg Diamonds. Spend one-on-one time with a local diamond expert, view our exquisite diamonds, and explore every facet and detail with our advanced Angular Spectrum Evaluation Tool (ASET).

Buy online, pick up in store

Simply select “FREE Store Pickup” when you’re ordering online, and we’ll send you an email when your order is ready.

Repairs and appraisals

For jewelry repairs or expert appraisals, visit any Helzberg Diamonds location. Our skilled team offers a free inspection and provides professional repair services. See an Associate for details about our quarterly certified appraisal clinics.

Jewelry financing made easy

When it comes to financing your dream jewelry, we are delighted to offer a range of options to suit your needs. Choose from the Helzberg Diamonds Credit Card, the Helzberg Diamonds Private Account or our No Credit Needed Program.

Hassle-free returns

For hassle-free returns or exchanges, you have 30 days from the purchase date, and you can visit your local Helzberg Diamonds store or arrange a free return shipment if there isn't a store nearby.

Customize your engagement ring

Create a forever cherished custom engagement ring at your Helzberg Diamonds jewelry store. Choose from natural or lab grown diamonds, various metal types, styles and more to design your perfect ring.

Personalized jewelry

Unlock your creativity with our Personalized Jewelry Collection. From names and important dates to birthstones and more, infuse each piece with a personal touch, making it uniquely yours or the perfect gift for someone special.

Ring sizing made simple

Finding the perfect ring size is easy with our various options, including in-store fitting, ordering a free ring sizer in the mail or using our ring sizer PDF.

Special discounts for heroes: honoring military, first responders, teachers and dtudents

We are honored to extend special discounted rates to military members and their families, first responders, teachers and students, as our way of showing appreciation for their service.