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    hue are you?

    Show off your true colors with vivid gemstone jewelry.

    lab grown diamond jewelry

    Real, remarkable and priced just right.

    natural diamond jewelry

    Always adored. Never out of style.

    Gemstone Jewelry

    Add more color to your life with masterfully crafted gems for every style.

    stay gold

    Stunning 10–14K gold jewelry is sure to warm your heart.

    Jewelry Financing With Helzberg Credit CardJewelry Financing With Helzberg Credit Card

    Shop now and pay over time. Apply for a Helzberg Diamonds Credit Card to finance any qualifying item for 36 months with 9.99% APR. For details, read Rates and Fees.

    Apply now

    Rates and Fees

    36 Months Low APR, Equal Payment. See plan disclosures for details. 9.99% APR for 36 months. After that, variable purchase APR of 27.74%. Interest will be charged to your Account from the purchase date at the reduced APR. Minimum payments are required for each Credit Plan. The Minimum payment for this Credit Plan will be an amount equal to a percentage of the promotional purchase amount, which percentage will be based on the reduced APR and the length of the promotional period, rounded up to the nearest $1 (minimum $5. The sum of the required payments each billing period won’t be less than $35 (or Account balance if less). Minimum payments are NOT guaranteed to pay the promotional plan balance within the promotional period. You may have to pay more than the minimum payment to avoid paying interest at the purchase APR. Some balances may be paid off before the promotional period ends. Your minimum payment may be higher than if you did not select promotional financing. Valid for single transaction only. Subject to credit approval. As of May 1, 2020, terms provided for New Accounts: Minimum interest charge of $2 per Credit Plan in any billing period in which interest is due. Existing Cardholders: see your credit card agreement for Account terms. Helzberg Diamonds Credit Card Accounts are issued by Comenity Bank.

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    It Started With Love

    From engagements to “just because” moments, we’ve been helping people feel loved for over 100 years.

    It started with Love.  The Helzberg StoryIt started with Love.  The Helzberg Story